Tag Archives: fundraising

Reflections from Caribou Coffee

Honestly, man, we don’t. My advice is to go down the street to Bruegger’s Bagels. Their bagel sandwiches and lunch specials are second-to-none.

Because I work remotely, I often office out of coffee shops. Today, I happen to be working at Caribou Coffee in downtown Denver. When the lunch hour rolled around, I asked one of the baristas if Caribou sold any good lunch food. Without a second-thought, he pointed me down the street to Bruegger’s, a direct competitor.

While Caribou lost the two bucks I would have spent on a blueberry muffin, in the end they will have gained a lot more! The barista was concerned, more than anything, about my interests. He put himself in my shoes. He knew that a blueberry muffin wouldn’t hack it. And you know what? The guy garnered instant credibility from me. Anybody can get you to buy their product. It takes someone special to gain your loyalty.

This is true in economics as well. Protectionist economy policies never work. While it seems more advantageous to focus on our jobs, our economies and our communities, it has proven that will hinder vibrant economic growth. When we open our borders and trade freely with our neighbors, only then will we see flourishing happen in our own communities.

I think about this often in regards to fundraising. We talk about this as a team at HOPE. We need to be committed to Missio Dei, not solely to the our organization’s mission. We have to be focused on the grander story of what God is doing in the world, not on building our own closed-walled fortresses. Sometimes, as a HOPE representative, that means I need to be willing to open-handedly introduce potential and current HOPE donors to other organizations, and, yes, even to “competing” ministries. In doing so, by being responsive to the needs, interests and passions of those who I meet with, hopefully these folks will know, with confidence, that I care more about them than I do about their resources.

I so often fail…and meet with folks with my “HOPE blinders” firmly in place. But, then I remember the wise words of the Apostle Paul, “Let each of you look not only to his own interests, but also to the interests of others. Have this mind among yourselves, which is yours in Christ Jesus.” (Phil 2:4-5)

Well, time to get back to work. And you better believe I’ll buy an afternoon latte from this savvy barista to power me through to the weekend.

(Chris)

Donors = Checkbooks with Mouths

A few months ago, an acquaintance of mine, a fellow fundraiser, introduced me to a prominent business owner in Denver. It was a gracious gesture as we likely would not have met otherwise. The business owner and I connected deeply at our lunch. We talked at-length about family, politics, and faith.

Later that afternoon, I got a call from the fundraiser who had introduced us. He peppered me with questions: ”How did it go, Chris? …what’s your strategy to get him to give to HOPE? …how do you plan on maximizing that relationship?”

I felt sick to my stomach when our conversation came to an end. Is that what fundraising is all about? Really? His comments had reduced that business owner to nothing more than what was in his wallet. It was not about who he was, what he cared about, or about who God had created him to be. It was about how much he could fork over if and when I asked.

An email I received today took me back to that memory. It was from the organizer of a weekly lunch for high-profile Christians in Denver. Apparently, several non-profit leaders had sniffed out the luncheon and had begun hitting up the lunch-goers for money. The leaders of the lunch heard that this activity was going on. Like an elementary school teacher who caught wind of recess bullying, the organizer sent out this note:

“Out of respect for our organization and the vast majority of our members, the leadership team requests that no solicitation of any kind take place among group members. We only say this because in our five year history together, many men we’d love to have still with us have dropped out because in their words they feel “worked” or pushed by some of our members. It saps the joy and ease for guests and members alike if they are made uncomfortable by someone obviously working an agenda…”

In any position, be it sales, fundraising, or pastoring, it is easy to view people by their capacity to give (be it their money, time or abilities). As soon we view people that way, we strip away their humanity. They are no longer people. They are just a checkbook. Or a skill-set. Or a Rolodex.  Once we reduce someone to what they can do for us, the prospects of developing a true relationship are very dim.